What if there was a company you could call that, for a premium, will bring your fears to life. You don’t have to leave your house, your office, or your vacation; the scares are customized to your tastes and arrive at your doorstep when you least expect it. But like texting an ex at 2am, what sounds like a great idea at the time, can end up getting you killed.
When horror movie enthusiast Joe Foster (Lucas Neff) and his girlfriend, Lindsey Gains (Caitlin Stasey), are handed a business card for such a company, Joe’s curiosity gets the best of him. As the Fear, Inc experience seemingly begins, scares start popping up right out of Joe’s favorite horror movies, quickly turning him into a kid in a candy store. If the kid was a self-righteous thirty year old and the candy store was the prop room from SAW. After a friend explains the company’s dangerous reputation, his rollercoaster of a journey goes from light hearted fun to uncomfortably realistic as things take a major turn for the worse. Joe’s sense of reality spirals out of control as he’s forced to take responsibility for his actions, no matter the cost.